2015 제네바 모터쇼를 통해 공식 데뷔한 푸조 208의 페이스리프트 모델입니다. 앞모습은 상당히 끌리는데 뒤는 임팩트가 좀 약하네요. 개성을 강조하게 위해 전용 페인팅과 액세서리를 추가했다고 합니다.
PEUGEOT’s reputation for striking exterior design is second to none. With the eagerly anticipated arrival of the new PEUGEOT 208, on sale from June, the brand is launching a world-first technology for a production vehicle – a unique ‘textured paint’ finish.
Exclusive to the popular supermini and further evidence of the sophisticated style now running through its entire PEUGEOT model range, distinctive textured paint adds a contemporary twist to the idea of customer choice and individual personalisation.
The textured paint is currently available in two colours, Ice Grey and Ice Silver. For even greater individuality, cars can be specified with an optional Lime Yellow or Menthol White personalisation pack. These are available for the exterior, interior or both.
On offer from launch in June, textured paint offers several benefits. First and foremost, it emphasises the striking, modern lines of the PEUGEOT 208, reinforcing its dynamism and elegant design.
Secondly, the texture – which is subtly granular to the touch – is more hard-wearing and easier to care for than conventional matt paint. It offers exceptional resistance to micro-scratching and doesn’t suffer through frequent car washing.
Thirdly, because it is applied by production robots at the advanced Poissy manufacturing plant in France, outstanding quality is guaranteed for the lifetime of the car.
PEUGEOT textured paint is a world-first on a volume production car and is backed by an international patent which is the result of almost four years of technical development. While the initial coats of anti-corrosion, primer and colour base remain the same as for conventional metallic paint, the innovation is in the composition and application of the lacquer. It features fine particles of silica and micro-balloons of polyamide; the former give the paint its matt appearance, toughness and granular properties, the latter creates its special texture.
Throughout the history of motoring, unique exterior finishes such as these have only been available on limited edition models, or as a very expensive premium hand-applied option. For the new PEUGEOT 208, it will cost exactly the same as pearlescent paint – at just £645.
The colour palette for the new PEUGEOT 208 comprises 13 shades that meet the growing customer demand for differentiation and exclusivity. They include:
2 textured colours (new Ice Grey and new Ice Silver)
1 distinctive ‘Coupe Franche’ design (textured Matt Black / Lacquered Red, exclusively available on the 208 ‘GTi by PEUGEOT Sport’)
Also making their debut on the new PEUGEOT 208 are two personalisation packs, an optional extra for both the exterior and interior of the car. They are factory-fitted options and available on Allure trim level and above. The Menthol White pack gives the 208 a touch of elegance, while the Lime Yellow pack is bright, modern and fun. Both feature various elements in the pack colour, including:
‘Equalizer’ grille with 3D-effect coloured markings
Gloss black grille surround
Gloss black front foglamp finishers with laser-engraved coloured line
Coloured front and rear PEUGEOT lettering
Nera Black door mirror shells and coloured side repeaters
The Menthol White and Lime Yellow packs can also be specified for the cabin interior, independent of the exterior pack chosen. Details include:
Sport seats in prestige leather effect trim and Oxford cloth, with coloured stitching
Armrests in the door panels with coloured stitching
Coloured front and rear door handles
Coloured blade below the instrument panel
Coloured dashboard moulding
Perforated full-grain leather steering wheel with coloured stitching
Gear lever gaiter with coloured stitching
Satin chrome air vent finishers
Passenger’s seat height adjustment
New PEUGEOT 208: enhanced desirability with strong attention to detail and high-quality
Revealed to the general public during the recent 85th Geneva Motor Show, the new PEUGEOT 208 goes on sale across Europe from June. Range enhancements are the result of a comprehensive programme of developments, which include new technology such as Active City Brake and a rear view camera, added for greater comfort and safety.
The 208 is available withfour new engines featuring class-leading PureTech petrol and BlueHDi diesel Euro 6-compliant technology, plus a new and impressive quick-changing EAT6 automatic gearbox. All are both economical and powerful.
The exterior design has become sleeker due to a larger grille design with new black and chrome two-tone lights that have a distinctive new LED light signature.
Inside is a new soft-touch dashboard material, white back-lighting for the instrument panel and blue LED light guides for versions equipped with a panoramic roof.
Following the lead of PEUGEOT award-winning 308 and 508, the new 208 range can now be specified in the new GT Line finish, a design influenced by the sporty looks of the performance GTi model.
푸조가 올해 가장 좋은 반응을 얻은 2008을 국내에 들여왔습니다. 널리 알려진 것처럼 208 베이스의 크로스오버 모델인데 보통의 SUV보단 차고가 낮고 해치백보단 좀 높습니다.
유럽에선 나오자마자 큰 인기를 얻어 생산량을 2배 정도 확대하기도 했다지요. 실제 판매량에서도 라이벌 QM3보다 훨씬 많다고 합니다. 유럽에 어울리는 B세그먼트 SUV로 수퍼 미니 SUV로 불리기도 합니다. QM3 이외에도 미니 컨트리맨, 피아트 500X, 오펠 모카(요건 국내 쉐보레 트랙스와 같은 모델) 등과 경쟁합니다.
당초 예상보단 국내 판매가도 잘 나온 듯 합니다. 트림별로 2,650만원, 2,950만원, 3,150만원이니까 3,990만원부터 시작하는 미니 컨트리맨보단 훨씬 싸고 2,250만원부터 시작하는 르노삼성 QM3보단 살짝 비쌉니다. 실제 유럽 판매가도 QM3보단 몇백 정도 더 비싸고 그동안의 수입차 가격을 생각하면 잘 나온 것 같네요.
반면 연비는 17.4㎞/ℓ(고속 19.2 ㎞/ℓ , 도심 16.2㎞/ℓ )로 18.1km/L인 3008보다 떨어집니다. 이는 아마도 국내에서 잘 못받은 듯 하네요. 실제로 달려보면 오히려 더 잘 나올 것 같습니다. 엔진과 변속기는 1.6 디젤과 MCP 한 종류인것도 아쉽습니다. 지나치게 디젤 취향인 국내 여건상 이것만 가져온 듯 한데 잘 팔리면 다양한 파워트레인을 함께 가져왔으면 합니다. 물론 판매의 절대 다수는 1.6 디젤이겠지만 국내에서 만날 수 있는 모델의 다양성을 확보한다는 의미에서요.