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PEUGEOT will unveil the high-performance 508 PEUGEOT SPORT ENGINEERED concept at the Geneva International Motor Show as the brand’s electrification strategy gathers pace. The PEUGEOT SPORT team confirmed plans to develop a range of high performance electric vehicles last year and the new concept car is the first step on the journey towards electrification.

The experts at PEUGEOT SPORT took the all-new 508 Hybrid as a starting point and enhanced its design, performance and efficiency. With an advanced PureTech 200 engine and 110bhp electric motor driving the front wheels and a separate 150kW (200bhp) electric motor powering the rear wheels, the four-wheel drive 508 PEUGEOT SPORT ENGINEERED can accelerate from 0-62mph in 4.3 seconds and hit a mechanically limited top speed of 155 mph.

This electric performance is underpinned by an 11.8kWh battery, which gives the 508 PEUGEOT SPORT ENGINEERED concept a zero-emission range of up to 31 miles when switched to 100% electric mode and CO2 emissions of 49g/km, on the WLTP test protocols, when in Hybrid mode.

When the concept car makes its world premiere at the Geneva International Motor Show, its redesigned front bumper, which incorporates a 3D-printed valance designed to direct incoming air towards the radiator and new rear diffuser, are just some of the exterior enhancements. The 508 PEUGEOT SPORT ENGINEERED concept car has enhanced aerodynamics, with flaps fitted to the subframes to reduce aerodynamic drag and streamlined winglets located on the quarter panels, where GT Line and GT monograms usually reside. This helps to smooth the flow of air.

Adding to the car’s character, the 508 PEUGEOT SPORT ENGINEERED concept comes with a specially designed ‘Selenium Grey’ paint finish which changes in the light and carbon fibre door mirrors, while the iconic Lion badge features the distinctive anodised finish first seen on the PEUGEOT e-LEGEND concept car.

To maximise driving pleasure, the 508 PEUGEOT SPORT ENGINEERED concept comes fitted with new “comfort fit” seats created with leather and Alcantara® upholstery with Kryptonite and Onyx Black overstitching enhancing the bold design.

Inside, the concept car is designed to maximise comfort and efficiency with a touch-sensitive gear lever fitted with an Alcantara® section and a sporty asymmetrical compact steering wheel covered in Alcantara® and carbon fibre inserts. The lower section of the compact steering wheel brings the design cues of the concept model straight to the driver’s fingertips with three PEUGEOT SPORT ENGINEERED lines alternating in Kryptonite and Onyx Black overstitching.

The Alcantara® design continues through to the roof, A-pillars and quarter panels, providing excellent visibility augmented by the innovative PEUGEOT i-Cockpit®, which gives drivers intuitive access to the latest on-board technology. The cabin comes fitted with Kryptonite finishing around the door handles and dashboard, along with an all Kryptonite 10” capacitive HD touch screen and 12.3” head-up digital instrument display panel.

The innovative concept car marks the beginning of an important year for PEUGEOT, as it begins making the transition towards a fully electrified range. PEUGEOT has committed to providing an electrified version across its entire range by 2023, with the first commercial Battery Electric Vehicle (BEV) model set to arrive later this year.

With a rich sporting heritage including the 908 HDI FAP and 3008 DKR, which triumphed in the Le Mans 24-hour race and Dakar Rally respectively, PEUGEOT SPORT is able to tap into a legacy of proven performance cars to inspire the engineering behind the 508 PEUGEOT SPORT ENGINEERED concept.

Jean-Philippe Imparato, PEUGEOT Brand CEO, said: “Electrification provides a marvellous opportunity to develop new driving sensations. We are creating a "neo-performance", new energy sources, new features, new territories, new challenges....sheer pleasure for only 49g of CO2/km."

David Peel, Managing Director of PEUGEOT UK, said: “The work of everyone at PEUGEOT involved in developing our electric dream is starting to move faster than we ever thought possible. The 508 PEUGEOT SPORT ENGINEERED concept shows what is possible and gives us a taste of things to come over the next five years as we continue the path towards the electrification of our entire line-up.”

Tying in with PEUGEOT’s #unboringthefuture ambitions, the 508 PEUGEOT SPORT ENGINEERED concept will be unveiled at the 2019 Geneva International Motor Show.

PEUGEOT has unveiled the all-new SW version of the PEUGEOT 508, bringing a new sense of style to the highly competitive D-segment estate car market.

Rewriting all the design cues in the segment, the all-new PEUGEOT 508 SW brings the radical styling traits of the saloon to the estate car. At just 1.42 m in height and 4.78 m long, the all-new PEUGEOT 508 SW’s new proportions give it an extremely dynamic body shape, stylised by smooth, flowing lines and a sleek, low roof.

The striking design of the all-new PEUGEOT 508 SW is enhanced further by exterior details, including frameless doors - a unique estate car feature for a mainstream carmaker, full LED headlights and the vertical visual signature of the opalescent LED daytime running lights.

Gilles Vidal, PEUGEOT Design Director, commented: “The all-new PEUGEOT 508 SW includes all its quality features but sets itself apart by its sporty stance and design cues that are completely new for a mainstream car producer. It is a wonderful object of desire that makes a clear statement regarding its ambitions."

The interior of the all-new PEUGEOT 508 adds to the quality and stylish design of the car whilst also maximising in-car comfort for driver and passengers. It features ergonomic, wrap-around seats offering five multi-point massage programmes, a range of premium and sophisticated trim and upholstery materials and a panoramic opening glass roof.

With the aid of the Magic Flat function, allowing the driver to fold back the two sides of the rear bench seat, the all-new PEUGEOT 508 SW is never short of space, boasting a total load space capacity of 1780 litres. Of this total volume, 530 litres comes from the boot (with luggage cover closed), designed to be simple in shape and entirely practical, with hands-free, powered tailgate.

Pierre-Paul Mattei, PEUGEOT 508 Product Design Director, said: “We wanted to design a unique SW with a very strong personality that was perfectly situated at the heart of its segment. The secret of the rear structure performance in terms of compactness and rigidity is the sensible and practical boot with an extremely sleek design. Similarly, the frameless doors provide the perfect response to accessibility in a vehicle with a very low roof line.”

The driver of the all-new PEUGEOT 508 SW will never be far from the latest in automotive technology, seated comfortably in a desirable, high-tech world imbued with elegance.

Alongside the latest generation PEUGEOT i-Cockpit®, providing all the information essential for the road ahead, the driver can enjoy the latest in-car sound system with a top of the range hi-fi system designed by FOCAL®. With 10 loud-speakers fitted with exclusive FOCAL® technology, this system provides pure, fine sound that is perfectly distributed throughout the all-new PEUGEOT 508 SW.

Technological advances also come into play to provide a wide range of latest-generation driving aids ensuring the all-new PEUGEOT 508 SW meets Euro NCAP criteria.

New features for the range include Adaptive Cruise Control with Stop & Go function, Lane Keeping Assist and a Night Vision system - a first for the segment. This system utilises an infra-red camera to detect living beings in front of the vehicle at night time or in low-visibility conditions to maximise safety.

The all-new PEUGEOT 508 SW is built on the EMP2 platform making it an average of 70kg lighter than the outgoing generation while the new eight-speed EAT8 automatic transmission with electric gear lever and one touch control is an option.

Developments in engine efficiency have been driven towards delivering best-in-class CO2 emissions figures, with the new generation PureTech and BlueHDi engines. The two new petrol options – a 180 S&S EAT8 and 225 S&S EAT8 – are based on the PureTech 1.6-litre engine. Four diesel options are based on the BlueHDi 1.5-litre and 2.0-litre – a 130 S&S BVM6, 130 S&S EAT8, 160 S&S EAT8 and 180 S&S EAT8. Our petrol engines are certified to Euro6d-TEMP and our Diesel engines are certified to Euro6d-TEMP-EVAP.

In ECO mode, when twinned with the EAT8 gearbox, the PureTech engine automatically switches to freewheeling mode. This function, available between 25km/h (15mph) and 130km/h (80mph), eases internal friction in the gearbox and reduces fuel consumption by around 3%.

In the second half of 2019, the range will be supplemented by an efficient Plug-in Hybrid petrol powertrain with an extended ZEV range of 50 km (WLTP cycle). The batteries will be located under the row 2 seats to preserve the roomy boot.

The all-new PEUGEOT 508 SW will be unveiled at the next Paris Motor Show and will be available in the UK from January 2019.

The Geneva Motor Show will see PEUGEOT raise the bar in the D-class segment with the world reveal of its all-new 508, sporting a radical new aerodynamic design.

Breaking the mould of the traditional, four door saloon silhouette this exciting new model combines a bold new low coupé design with the enhanced practicality of five doors.

Its striking new look takes inspiration from a sports coupé, with sharp side window design, elegant frameless doors and alloy wheels designed to fill the wheel arch housings. It showcases a beautifully integrated rear hatch, offering a significantly larger aperture to the generous 487-litre boot whilst carrying all the hallmark features of the latest PEUGEOT vehicles, including the full LED ‘claw-effect’ rear lights.

With its sharp exterior design, beautifully appointed, premium interior and the very latest generation of the PEUGEOT i-Cockpit®, the all-new PEUGEOT 508 delivers a whole new driving experience to D-segment car buyers.

Inside, it contains the three main characteristics of the PEUGEOT i-Cockpit®, including the compact, full grain leather trimmed steering wheel, a large 10-inch capacitive touchscreen angled towards the driver and a 12.3-inch head-up digital instrument panel. It also features i-Cockpit® Amplify, which enables the driver to choose between two levels of ambience – “Boost” and “Relax”.

Available with a range of six highly efficient petrol and diesel engine / transmission combinations, covering 130 to 225hp, the all-new PEUGEOT 508 offers an exceptional driving experience.

The new flagship model comes equipped with class-leading levels of advanced driver assistance systems, including a new night vision system, which is new to the segment and uses an infrared camera with the ability to detect pedestrians at night and in cases of reduced visibility. 

Jean-Philippe Imparato, CEO of PEUGEOT, said: “The all-new PEUGEOT 508 is finally here. After the success of our latest high profile launches and our SUV offensive with the multi-award winning PEUGEOT 2008 SUV, 3008 SUV and all-new 5008 SUV, with the all-new PEUGEOT 508 we carry the exact same ambition; to shake up the market with an outstanding new car that can compete with the best. And, for the D segment, we are talking about the best car manufacturers in the world. The all-new PEUGEOT 508 is a perfect example of the ambition that we embody in everything that we do; continuing to establish PEUGEOT as the best ‘high-end generalist’ car manufacturer in the market.”

The all-new PEUGEOT 508 will be available to order from summer 2018.